Cookies Improve Your Experience on Our Website
YelloGadgets.com (the ‘website’) is owned and operated by TECH & BEYOND CONSULTING LIMITED, a British company registered in the United Kingdom with the Company Number 11753881 and VAT Number 353 963 473. Our registered office is located at 37 Jubilee Road, Perivale, Greenford UB6 7HY.
References in this Privacy Policy to “we”, “us” and “YelloGadgets” are to TECH & BEYOND CONSULTING LIMITED. The term “Our Online Services” refers to our pages on the third-party social media platforms such as Instagram, Facebook, Twitter, Pinterest and Linked-in and any other websites or apps we own or run from time to time. The term “our services” refers to our product and services offered from time to time. If you use any of our services, we will refer to you using the terms “user”, “visitor”, “you”, “your”, “yours” in this policy.
How do we use cookies?
The cookies we and our business partners use on our online services can be grouped into the following categories:
— Essential cookies:
Some of the cookies on our online services are essential for us to be able to provide you with a service you have requested. An example of this would be a cookie that enables you to log into your account on the website or one which allows communication between your browser and the website. Our cookie-preference cookie, described in the section ‘How to reject or opt-out of receiving cookies’, is also an essential cookie. You may not be able to use our website without these cookies.
— Website functionality cookies:
These cookies enable you to browse our online services and use features such as shopping baskets and wish lists.
— Website analytics cookies:
We use these cookies to measure and analyse how our customers use our online services. An example is counting the number of different people visiting our website or using a particular feature, rather than the total number of times the site or feature is used. This allows us to continuously improve our online services and your shopping experience.
— Customer preference cookies:
When browsing or shopping online, our online services will remember preferences you make (for example your user name, language or location). This improves your experience and makes your browsing simpler, easier and more personal to you.
— Social sharing cookies:
We use cookies to allow you to share content directly on social networking/sharing sites like Instagram, Facebook and Twitter. Examples would be if you wanted to ‘like’ or ‘tweet’ about a product advertised on our online services.
— Interest-based advertising cookies:
You will have noticed when visiting other websites, that you are shown adverts for products and services you may wish to buy. The money made by website owners for showing third-party adverts on their websites often pays for the cost of running the website, and therefore often allows you to use the website without having to pay a registration or usage fee. Like many businesses, we place adverts for our services on a range of our partners’ websites. However, to try and ensure that the adverts you see are relevant to you, we use cookies to collect information about the types of things that interest you, for example, websites you visit and your geographic location. Having these cookies does not increase the number of adverts you will be shown, but simply makes the adverts you see more relevant. In addition, they limit the number of times you see an advertisement, as well as helping us measure the effectiveness of our advertising campaigns.
Advertising cookies used on our business partners’ websites
We place adverts on a number of third-party websites. We use cookies to control how often you are shown a particular advert on those websites, so you do not see the same advert too frequently. We do not collect any personal data within these cookies. To reject our use of these cookies, please refer to your browser settings as set out in the ‘How to reject or opt-out of receiving cookies’ section below.
How to reject or opt-out of receiving cookies?
If you want to delete any cookies that are already on your computer, please refer to the help and support section on your internet browser for instructions on how to locate the file or directory that stores cookies.
Please note that our online services cannot always control third-party cookies stored on your machine from our online services and that setting your cookie preferences with us will not stop those third-party cookies from being stored on your machine. Therefore you must manage these cookies directly with the relevant third party. Please see our ‘Third-party cookies’ section below for more information.
Information on deleting or controlling cookies is available at www.AboutCookies.org. Please note that by deleting our cookies or disabling future cookies you may not be able to access certain areas or features of our site.
The tracking technology we use in our apps
Within our Apps, we utilise tracking technology that monitors our users’ activity when they are browsing products and other information we provide. We only use the device ID of the phone or tablet for this activity and it allows us to create a better, more personalised shopping experience for users. In addition, it enables us to monitor how well the Apps are working and to improve their functionality and fix any potential problems before they happen, as well to help develop enhancements for the new updates. The data is not used for any other purpose.
We process the device ID under our legitimate interest to improve our services to customers and users by personalising their experience but if you would prefer not to allow us to use this tracking technology you can adjust the settings on your device. Details of how to do this can be found in the Settings section on your phone, tablet or other devices.
Please note this is separate from Push Notifications for which we collected your consent when you used the App for the first time. You can turn these notifications on or off under the Settings section of your device.
Last Updated on 24th September, 2020